Blog Directory Hybridization of ecommerce and payment gateways for globalization | Payment Asia Reviews

Hybridization of ecommerce and payment gateways for globalization

Friday, September 16, 2016

Merchants in Alaska have a common thread with merchants in Siberia and so too do merchants in the upper reaches of Australia. They all enjoy payment service provider Payment Asia.  These areas are not in the top tier of market volume transactions. Payment Asia is on a globalization drive taking them into uncharted territory. This is a smart move in their strategy. Going out of their comfort zone of South East Asia is important as otherwise they would never know how to approach markets that do not enjoy economic opportunities along with economic growth such as Myanmar or Vietnam. Balancing such markets allows this payment service provider to gain better insights in globalization.

 
E-commerce ventures in America and Canada have become mature since Amazon in 1994 and eBay in 1995 began. Alibaba started in 1999 and while e-commerce is starting to make inroads in other parts of South East Asia the experience of mature e-commerce countries in e-payment activities adds to the burgeoning marketplaces experience in Asia. There is no doubt that the evolution of C2C (customer to customer) and B2C (business to customer) and eventually branding is happening across the board.



There is also the cultural difference in each region. For instance, the eBay auction model is not suited to Asian markets. The culture in Asia is more directly such as person-to-person which is happening through chat forums and soul type or bazaar type models. Asia is a crowded marketplace population wise and the hustle and bustle approach is part of the cultural makeup.




The amalgamation of Amazon-style direct retail with traditional Asian style chat approach is paying the right dividend in Asia. One-on-one interaction with payment service providers with customers is also a key driver for establishing trust between vendor and customer. The posts on Payment Asia reviews Facebook pages are a barometer reflecting this ideology, which is ingrained in the Asian psyche.



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